Article: “Sisters who infuse every endeavour with their infectious energy, spirited leadership, and sparkling humour!”
“Sisters who infuse every endeavour with their infectious energy, spirited leadership, and sparkling humour!”
At Raw Pawz, we're not your typical business owners. We've got a burning passion for health, wellness, and, of course, our furry pals. This journey all started with our love for clean eating, instilled in us by our amazing mom. She's been a rockstar role model in teaching us how to take care of our bodies through healthy eating.
As we've grown older, we've realised the importance of these habits and decided our beloved dogs deserve the same treatment. We wouldn't eat highly processed junk from the shelves, so why should our dogs? That's when the idea for Raw Pawz was born, out of our shared love for fresh, unprocessed meals for our four-legged friends.
Inspiration for us comes from all corners. Industry leaders like Lisa Messenger, Sacha Packer from The Balanced Canine, and Carla Oates from The Beauty Chef have motivated us in various ways. But the most powerful inspiration comes from each other. Starting a business is no walk in the park, and it's our shared strength, positivity, and ability to embrace challenges that keep us going.
Running a business with your sibling has its unique perks. We've been best friends since forever, and we trust each other completely. Conflict resolution has become smoother as we've grown and learned from life's experiences.
One powerful lesson we've learned is to stay true to our values and avoid comparing ourselves to others. We've also become our biggest cheerleaders, celebrating every milestone and staying grateful for the growth process.
For parents starting businesses with young kids, here's a nugget of wisdom: the juggle is real, but if you're passionate about what you're doing, it'll keep you going. Balancing family, self-care, and business can be tough, but it's incredibly rewarding. Let your kids see you building empires, but remember, sometimes that email can wait – don't let your business consume you; let it inspire you.
Our love for dogs is rooted in their unconditional love and the incredible adventures we share with them. They're not just pets; they're our adventure buddies.
As for our entrepreneurial spirit, we often wonder where it comes from, considering we're quite different from our parents. But our Mum has always encouraged independence, instilled strong work ethics, and supported our early ideas. She's our biggest fan.
Personal growth and self-discovery have played a crucial role in our business success, allowing us to break through limitations and make intuitive decisions.
Our sense of humour shines through in our branding and social media presence. We set out to be bold, sassy, and full of character. Our positive energy and passion are what keep us going, even when faced with challenges.
One of the funniest customer feedbacks we've received is someone saying our Liver Powder is like "crack" because it solved their picky dog's eating problem. We couldn't stop laughing!
One of our biggest missions is to address the misconception that dog supplements are only for sick or aging dogs. We're here to offer high-quality, human-grade supplements that support dogs of all ages, promoting overall health and well-being.
As for the future of Raw Pawz, we've got some exciting secrets up our sleeves, but you'll have to stay tuned to find out. We see the dog supplement industry evolving to meet specific health needs, with more plant-based and sustainable options. And we're excited to be leading the way in this exciting space. Stay tuned for what's next!
The Pondering Magazines really brings our story to life in this well written article we recently featured in.
Dog Fact: the composition of the gut microbiome in dogs is correlated with overall health according to extensive studies. Gut health matters when it comes to our pets!
Source: The Role of the Canine Gut Microbiome and Metabolome in Health and Gastrointestinal Disease